{"id":25,"date":"2022-06-25T10:33:50","date_gmt":"2022-06-25T13:33:50","guid":{"rendered":"https:\/\/tgsdesigner.com\/workshop-1\/"},"modified":"2026-03-27T15:41:34","modified_gmt":"2026-03-27T18:41:34","slug":"ratatapp","status":"publish","type":"page","link":"https:\/\/tgsdesigner.com\/pt_br\/ratatapp\/","title":{"rendered":"Ratatapp"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"25\" class=\"elementor elementor-25\">\n\t\t\t\t\t\t<section data-wpr-sticky-section=\"yes\" data-wpr-position-type=\"sticky\" data-wpr-position-offset=\"0\" data-wpr-position-location=\"top\" data-wpr-sticky-devices=\"mobile_sticky tablet_sticky laptop_sticky desktop_sticky\" data-wpr-custom-breakpoints=\"\" data-wpr-active-breakpoints=\"mobile_sticky tablet_sticky laptop_sticky desktop_sticky\" data-wpr-z-index=\"10\" data-wpr-sticky-hide=\"\" data-wpr-replace-header=\"\" data-wpr-animation-duration=\"\" data-wpr-sticky-type=\"sticky\" class=\"elementor-section elementor-top-section elementor-element elementor-element-1fa8625f elementor-section-full_width wpr-sticky-section-yes elementor-section-content-middle elementor-hidden-mobile elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no\" data-id=\"1fa8625f\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;position_offset&quot;:0,&quot;position_offset_laptop&quot;:0,&quot;position_offset_tablet&quot;:0,&quot;position_offset_mobile&quot;:0}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3efdc87a\" data-id=\"3efdc87a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-39cc5c06 elementor-section-full_width elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"39cc5c06\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-63183bd5\" data-id=\"63183bd5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-62930728 wpr-logo-position-left elementor-widget elementor-widget-wpr-logo\" data-id=\"62930728\" data-element_type=\"widget\" data-widget_type=\"wpr-logo.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\n\t\t\t<div class=\"wpr-logo elementor-clearfix\">\n\n\t\t\t\t\t\t\t\t<picture class=\"wpr-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<source media=\"(max-width: 767px)\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Logo-1.svg\">\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Logo-1.svg\" alt=\"\">\n\n\t\t\t\t\t\t\t\t\t\t\t<a class=\"wpr-logo-url\" rel=\"home\" aria-label=\"\" href=\"https:\/\/tgsdesigner.com\/pt_br\/\"><\/a>\n\t\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<a class=\"wpr-logo-url\" rel=\"home\" aria-label=\"\" href=\"https:\/\/tgsdesigner.com\/pt_br\/\"><\/a>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-2646204b\" data-id=\"2646204b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2dd3fc64 wpr-main-menu-align-right wpr-main-menu-align--laptopright wpr-main-menu-align--tabletright wpr-pointer-none wpr-main-menu-align--mobileleft wpr-sub-icon-caret-down wpr-sub-menu-fx-fade wpr-nav-menu-bp-mobile wpr-mobile-menu-full-width wpr-mobile-menu-item-align-center wpr-mobile-toggle-v1 wpr-sub-divider-yes wpr-mobile-divider-yes elementor-widget elementor-widget-wpr-nav-menu\" data-id=\"2dd3fc64\" data-element_type=\"widget\" data-settings=\"{&quot;menu_layout&quot;:&quot;horizontal&quot;}\" data-widget_type=\"wpr-nav-menu.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<nav class=\"wpr-nav-menu-container wpr-nav-menu-horizontal\" data-trigger=\"hover\"><ul id=\"menu-1-2dd3fc64\" class=\"wpr-nav-menu\"><li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-1157\"><a aria-haspopup=\"true\" aria-expanded=\"false\" href=\"#null\" class=\"wpr-menu-item wpr-pointer-item\">Projetos UX<i class=\"wpr-sub-icon fas\" aria-hidden=\"true\"><\/i><\/a>\n<ul class=\"sub-menu wpr-sub-menu\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-402\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/ratatapp\/\" class=\"wpr-sub-menu-item\">Ratatapp<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-674\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/papelex\/\" class=\"wpr-sub-menu-item\">Papelex<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-404\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/clube-do-sorvete\/\" class=\"wpr-sub-menu-item\">Clube do Sorvete<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-405\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/loja-modelo-vtex\/\" class=\"wpr-sub-menu-item\">Loja Modelo VTEX<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-2085\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/dashboard-meteorologico\/\" class=\"wpr-sub-menu-item\">Dashboard de Monitoramento Meteorol\u00f3gico<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-724\"><a href=\"https:\/\/tgsdesigner.com\/hobbies\/\" class=\"wpr-menu-item wpr-pointer-item\">Hobbies<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-563\"><a href=\"https:\/\/tgsdesigner.com\/#sobre\" class=\"wpr-menu-item wpr-pointer-item\">Sobre<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1325\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/contato\/\" class=\"wpr-menu-item wpr-pointer-item\">Contato<\/a><\/li>\n<\/ul><\/nav><nav class=\"wpr-mobile-nav-menu-container\"><div class=\"wpr-mobile-toggle-wrap\"><div class=\"wpr-mobile-toggle\"><span class=\"wpr-mobile-toggle-line\"><\/span><span class=\"wpr-mobile-toggle-line\"><\/span><span class=\"wpr-mobile-toggle-line\"><\/span><\/div><\/div><ul id=\"mobile-menu-2-2dd3fc64\" class=\"wpr-mobile-nav-menu\"><li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-1157\"><a href=\"#null\" class=\"wpr-mobile-menu-item\">Projetos UX<\/a>\n<ul class=\"sub-menu wpr-sub-menu\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-402\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/ratatapp\/\" class=\"wpr-mobile-sub-menu-item\">Ratatapp<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-674\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/papelex\/\" class=\"wpr-mobile-sub-menu-item\">Papelex<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-404\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/clube-do-sorvete\/\" class=\"wpr-mobile-sub-menu-item\">Clube do Sorvete<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-405\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/loja-modelo-vtex\/\" class=\"wpr-mobile-sub-menu-item\">Loja Modelo VTEX<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-2085\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/dashboard-meteorologico\/\" class=\"wpr-mobile-sub-menu-item\">Dashboard de Monitoramento Meteorol\u00f3gico<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-724\"><a href=\"https:\/\/tgsdesigner.com\/hobbies\/\" class=\"wpr-mobile-menu-item\">Hobbies<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-563\"><a href=\"https:\/\/tgsdesigner.com\/#sobre\" class=\"wpr-mobile-menu-item\">Sobre<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1325\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/contato\/\" class=\"wpr-mobile-menu-item\">Contato<\/a><\/li>\n<\/ul><\/nav>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-wpr-sticky-section=\"yes\" data-wpr-position-type=\"sticky\" data-wpr-position-offset=\"0\" data-wpr-position-location=\"top\" data-wpr-sticky-devices=\"mobile_sticky\" data-wpr-custom-breakpoints=\"\" data-wpr-active-breakpoints=\"mobile_sticky tablet_sticky laptop_sticky desktop_sticky\" data-wpr-z-index=\"10\" data-wpr-sticky-hide=\"\" data-wpr-replace-header=\"\" data-wpr-animation-duration=\"\" data-wpr-sticky-type=\"sticky\" class=\"elementor-section elementor-top-section elementor-element elementor-element-43e93098 elementor-section-full_width wpr-sticky-section-yes elementor-section-content-middle elementor-hidden-desktop elementor-hidden-laptop elementor-hidden-tablet elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no\" data-id=\"43e93098\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;position_offset&quot;:0,&quot;position_offset_laptop&quot;:0,&quot;position_offset_tablet&quot;:0,&quot;position_offset_mobile&quot;:0}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-727622ca\" data-id=\"727622ca\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-757651d2 elementor-section-full_width elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"757651d2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-443c1b25\" data-id=\"443c1b25\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7f908620 wpr-main-menu-align-right wpr-main-menu-align--laptopright wpr-main-menu-align--tabletright wpr-main-menu-align--mobileleft wpr-pointer-underline wpr-pointer-line-fx wpr-pointer-fx-fade wpr-sub-icon-caret-down wpr-sub-menu-fx-fade wpr-nav-menu-bp-mobile wpr-mobile-menu-full-width wpr-mobile-menu-item-align-center wpr-mobile-toggle-v1 wpr-sub-divider-yes wpr-mobile-divider-yes elementor-widget elementor-widget-wpr-nav-menu\" data-id=\"7f908620\" data-element_type=\"widget\" data-settings=\"{&quot;menu_layout&quot;:&quot;horizontal&quot;}\" data-widget_type=\"wpr-nav-menu.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<nav class=\"wpr-nav-menu-container wpr-nav-menu-horizontal\" data-trigger=\"hover\"><ul id=\"menu-1-7f908620\" class=\"wpr-nav-menu\"><li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-1157\"><a aria-haspopup=\"true\" aria-expanded=\"false\" href=\"#null\" class=\"wpr-menu-item wpr-pointer-item\">Projetos UX<i class=\"wpr-sub-icon fas\" aria-hidden=\"true\"><\/i><\/a>\n<ul class=\"sub-menu wpr-sub-menu\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-402\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/ratatapp\/\" class=\"wpr-sub-menu-item\">Ratatapp<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-674\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/papelex\/\" class=\"wpr-sub-menu-item\">Papelex<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-404\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/clube-do-sorvete\/\" class=\"wpr-sub-menu-item\">Clube do Sorvete<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-405\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/loja-modelo-vtex\/\" class=\"wpr-sub-menu-item\">Loja Modelo VTEX<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-2085\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/dashboard-meteorologico\/\" class=\"wpr-sub-menu-item\">Dashboard de Monitoramento Meteorol\u00f3gico<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-724\"><a href=\"https:\/\/tgsdesigner.com\/hobbies\/\" class=\"wpr-menu-item wpr-pointer-item\">Hobbies<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-563\"><a href=\"https:\/\/tgsdesigner.com\/#sobre\" class=\"wpr-menu-item wpr-pointer-item\">Sobre<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1325\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/contato\/\" class=\"wpr-menu-item wpr-pointer-item\">Contato<\/a><\/li>\n<\/ul><\/nav><nav class=\"wpr-mobile-nav-menu-container\"><div class=\"wpr-mobile-toggle-wrap\"><div class=\"wpr-mobile-toggle\"><span class=\"wpr-mobile-toggle-line\"><\/span><span class=\"wpr-mobile-toggle-line\"><\/span><span class=\"wpr-mobile-toggle-line\"><\/span><\/div><\/div><ul id=\"mobile-menu-2-7f908620\" class=\"wpr-mobile-nav-menu\"><li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-1157\"><a href=\"#null\" class=\"wpr-mobile-menu-item\">Projetos UX<\/a>\n<ul class=\"sub-menu wpr-sub-menu\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-402\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/ratatapp\/\" class=\"wpr-mobile-sub-menu-item\">Ratatapp<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-674\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/papelex\/\" class=\"wpr-mobile-sub-menu-item\">Papelex<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-404\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/clube-do-sorvete\/\" class=\"wpr-mobile-sub-menu-item\">Clube do Sorvete<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-405\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/loja-modelo-vtex\/\" class=\"wpr-mobile-sub-menu-item\">Loja Modelo VTEX<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-2085\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/dashboard-meteorologico\/\" class=\"wpr-mobile-sub-menu-item\">Dashboard de Monitoramento Meteorol\u00f3gico<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-724\"><a href=\"https:\/\/tgsdesigner.com\/hobbies\/\" class=\"wpr-mobile-menu-item\">Hobbies<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-563\"><a href=\"https:\/\/tgsdesigner.com\/#sobre\" class=\"wpr-mobile-menu-item\">Sobre<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1325\"><a href=\"https:\/\/tgsdesigner.com\/pt_br\/contato\/\" class=\"wpr-mobile-menu-item\">Contato<\/a><\/li>\n<\/ul><\/nav>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-6bb2d2fc\" data-id=\"6bb2d2fc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3c54993e wpr-logo-position-right elementor-widget elementor-widget-wpr-logo\" data-id=\"3c54993e\" data-element_type=\"widget\" data-widget_type=\"wpr-logo.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\n\t\t\t<div class=\"wpr-logo elementor-clearfix\">\n\n\t\t\t\t\t\t\t\t<picture class=\"wpr-logo-image\">\n\t\t\t\t\t\t\t\t\t\t<source media=\"(max-width: 767px)\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Logo-1.svg\">\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Logo-1.svg\" alt=\"\">\n\n\t\t\t\t\t\t\t\t\t\t\t<a class=\"wpr-logo-url\" rel=\"home\" aria-label=\"\" href=\"https:\/\/tgsdesigner.com\/pt_br\/\"><\/a>\n\t\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<a class=\"wpr-logo-url\" rel=\"home\" aria-label=\"\" href=\"https:\/\/tgsdesigner.com\/pt_br\/\"><\/a>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-a2acbd\" data-id=\"a2acbd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-17f545c elementor-section-full_width elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"17f545c\" data-element_type=\"section\" id=\"hero-home\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d9740d8\" data-id=\"d9740d8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-0aa8e43 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"0aa8e43\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-162f9c2\" data-id=\"162f9c2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f9ad556 elementor-widget elementor-widget-text-editor\" data-id=\"f9ad556\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>PRODUCT DESIGN<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57af869 elementor-widget elementor-widget-heading\" data-id=\"57af869\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ratatapp<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-10a5cff\" data-id=\"10a5cff\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4c2737ff elementor-section-full_width elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"4c2737ff\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3b159c74\" data-id=\"3b159c74\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-67d69727 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"67d69727\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-10560721\" data-id=\"10560721\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-188f9630 elementor-widget elementor-widget-heading\" data-id=\"188f9630\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Vis\u00e3o geral<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65274784 elementor-widget elementor-widget-heading\" data-id=\"65274784\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-medium\">Este case apresenta o projeto de conclus\u00e3o do curso de Especializa\u00e7\u00e3o em Design de Intera\u00e7\u00e3o da FATEC Senac Rio, chamado \u201cRatatapp\u201d. Aqui ser\u00e3o expostas as principais etapas do projeto, processos e t\u00e9cnicas utilizados durante o desenvolvimento e o impacto de cada um no progresso do projeto. <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-508fc5b3\" data-id=\"508fc5b3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3ba43e03 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"3ba43e03\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-5c3cbc4\" data-id=\"5c3cbc4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-114c8043 elementor-widget elementor-widget-heading\" data-id=\"114c8043\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Meu papel<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-791a471 elementor-widget elementor-widget-text-editor\" data-id=\"791a471\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Product Designer, Interaction Designer, UI\/UX Designer<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fc1ec79 elementor-widget elementor-widget-heading\" data-id=\"2fc1ec79\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Per\u00edodo<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a0420f2 elementor-widget elementor-widget-text-editor\" data-id=\"2a0420f2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>2016 &#8211; 2018<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-19cebe02 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"19cebe02\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e071093\" data-id=\"e071093\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-211dceb0 elementor-widget elementor-widget-heading\" data-id=\"211dceb0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">Compreendendo o problema<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ac65a32 elementor-widget elementor-widget-text-editor\" data-id=\"6ac65a32\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>O problema inicial que motivou a cria\u00e7\u00e3o da plataforma &#8220;Ratatapp&#8221; envolvia uma percep\u00e7\u00e3o de que nos \u00faltimos anos, as pessoas t\u00eam perdido cada vez mais contato\u00a0 em encontros ao vivo, priorizando cada vez mais a manuten\u00e7\u00e3o do contato atrav\u00e9s de redes sociais e aplicativos de mensagem. Por mais que estar ferramentas tragam grandes facilidades e contribuam decisivamente para a manuten\u00e7\u00e3o de la\u00e7os sociais, entendi que encontros ao vivo ainda reservavam particularidades muito espec\u00edficas que considero cruciais para o fortalecimento de v\u00ednculos sociais. O livro &#8220;Alone Together&#8221; da soci\u00f3loga estadunidense Sherry Turkle serviu de base para refor\u00e7ar essa tese, uma vez que este aborda justamente a ideia de que atrav\u00e9s das redes, estamos, literalmente &#8220;juntos sozinhos&#8221;.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-76a1372 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"76a1372\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e730ad7\" data-id=\"e730ad7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cae960b elementor-widget elementor-widget-heading\" data-id=\"cae960b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">O desafio<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56b422f elementor-widget elementor-widget-text-editor\" data-id=\"56b422f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>O principal desafio deste projeto foi entender de que formas a tecnologia, atrav\u00e9s de aplicativos, plataformas e experi\u00eancias digitais, poderia contribuir para fortalecer la\u00e7os sociais ao vivo, o que pode ser considerado um paradoxo, visto que o ideal seria encontrar uma forma de usar a tecnologia para se desligar dela por mais tempo, para que as pessoas pudessem se dedicar mais umas \u00e0s outras.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4fdceeb elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"4fdceeb\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-21875cfc\" data-id=\"21875cfc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2097e89a elementor-widget elementor-widget-heading\" data-id=\"2097e89a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">idea\u00e7\u00e3o<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b37509a elementor-widget elementor-widget-text-editor\" data-id=\"b37509a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Considerando o problema apresentado, a idea\u00e7\u00e3o foi um momento importante para entender de que forma a tecnologia poderia favorecer a promo\u00e7\u00e3o de mais encontros sociais em pessoa, o que Inicialmente, o conceito do &#8220;Ratatapp&#8221; foi proposto para ser uma plataforma digital para gerenciar transa\u00e7\u00f5es de supermercado. A inten\u00e7\u00e3o era que fosse um software multiplataforma. O Ratatapp tamb\u00e9m pode ser usado para o gerenciamento de suprimentos dom\u00e9sticos, ou mesmo de insumos para a realiza\u00e7\u00e3o de pequenos eventos sociais, em uma abordagem colaborativa e interativa.<\/p><p>Durante certas etapas da pesquisa, alguns resultados trouxeram \u00e0 tona informa\u00e7\u00f5es relevantes o suficiente para que o escopo do projeto mudasse de forma razo\u00e1vel, tornando-se um aplicativo para dispositivos m\u00f3veis voltado para o gerenciamento de eventos sociais, sendo o gerenciamento de suprimentos apenas uma parte do que o projeto abrangeria.<\/p><p>Embora este trabalho apresente as etapas de pesquisa e investiga\u00e7\u00e3o separadamente, elas ocorreram de forma simult\u00e2nea e iterativa, e s\u00e3o apresentadas em sequ\u00eancia apenas para facilitar a compreens\u00e3o.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-587a0286 elementor-widget elementor-widget-toggle\" data-id=\"587a0286\" data-element_type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1481\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-1481\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Tema<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1481\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-1481\"><p>Aplicativo de gerenciamento de eventos sociais. <\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1482\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-1482\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Problema<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1482\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-1482\"><p>A dificuldade que as pessoas enfrentam para se encontrarem fisicamente (amigos, familiares etc). Pessoas n\u00e3o se veem com a frequ\u00eancia desejada por causa de dificuldades como a concilia\u00e7\u00e3o de agendas, dificuldades financeiras, entre outros fatores.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1483\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-1483\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Hip\u00f3tese<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1483\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-1483\"><p>Uma ferramenta que ajude a cruzar e combinar a disponibilidade de agenda das pessoas e ajude a fazer um controle financeiro dos custos de um evento, contribuir\u00e1 para que far\u00e1 com que as pessoas se encontrem fisicamente com mais frequ\u00eancia.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1484\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-1484\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Objetivo Geral<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1484\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-1484\"><p>Facilitar as condi\u00e7\u00f5es para que as pessoas se encontrem fisicamente com mais frequ\u00eancia.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1485\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-1485\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Objetivos Espec\u00edficos<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1485\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-1485\"><p>Colaborar para que as pessoas tenham informa\u00e7\u00f5es sobre o que funcionou no hist\u00f3rico de eventos, para poderem fazer a manuten\u00e7\u00e3o das condi\u00e7\u00f5es que favoreceram a realiza\u00e7\u00e3o dos encontros.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1486\" class=\"elementor-tab-title\" data-tab=\"6\" role=\"button\" aria-controls=\"elementor-tab-content-1486\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Objeto<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1486\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"6\" role=\"region\" aria-labelledby=\"elementor-tab-title-1486\"><p>Grupos sociais de diferentes tipos (grupos de amigos, fam\u00edlia, colegas de trabalho, banda etc).<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1487\" class=\"elementor-tab-title\" data-tab=\"7\" role=\"button\" aria-controls=\"elementor-tab-content-1487\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Justificativa<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1487\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"7\" role=\"region\" aria-labelledby=\"elementor-tab-title-1487\"><p>As pessoas sempre dizem que est\u00e3o sem tempo (ou dinheiro) para sair e se verem.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-89085aa elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"89085aa\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8c4b2a9\" data-id=\"8c4b2a9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4d5cdf5 elementor-widget elementor-widget-heading\" data-id=\"4d5cdf5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Gest\u00e3o do Projeto<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-913de7c elementor-section-full_width elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"913de7c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-cc8ac97\" data-id=\"cc8ac97\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2945d94 elementor-widget__width-inherit elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"2945d94\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img fetchpriority=\"high\" decoding=\"async\" width=\"706\" height=\"507\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Canvas-de-Visao.png\" class=\"attachment-2048x2048 size-2048x2048 wp-image-767\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Canvas-de-Visao.png 706w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Canvas-de-Visao-300x215.png 300w\" sizes=\"(max-width: 706px) 100vw, 706px\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Canvas de Vis\u00e3o<\/h3><p class=\"elementor-image-box-description\">Esta t\u00e9cnica teve a finalidade de ajudar a identificar as necessidades b\u00e1sicas do projeto. Os principais pontos investigados e listados neste canva eram: \u201cdores\u201d, objetivos, benef\u00edcios, produtos que seriam entregues, principais itens do backlog, defini\u00e7\u00f5es sobre quem \u00e9 o usu\u00e1rio, outras partes envolvidas do processo, as quest\u00f5es e limita\u00e7\u00f5es t\u00e9cnicas e as caracter\u00edsticas da interface gr\u00e1fica do projeto. A an\u00e1lise mais aprofundada do teste est\u00e1 presente no Memorial Descritivo.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1f99ac5\" data-id=\"1f99ac5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f6128e elementor-widget__width-inherit elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"1f6128e\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"850\" height=\"508\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/BMC-1.png\" class=\"attachment-2048x2048 size-2048x2048 wp-image-766\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/BMC-1.png 850w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/BMC-1-300x179.png 300w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/BMC-1-768x459.png 768w\" sizes=\"(max-width: 850px) 100vw, 850px\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Business Model Canvas<\/h3><p class=\"elementor-image-box-description\">O Quadro de Modelo de Neg\u00f3cios (Business Model Canvas) \u2028\u00e9 um mapa dos principais itens que constituem a estrutura de \u2028um neg\u00f3cio. Pode ser tamb\u00e9m uma receita de estrat\u00e9gia, cujos quadrantes devem estar em constante revis\u00e3o ao longo do \u2028tempo, para saber se cada um est\u00e1 sendo bem atendido, ou se \u00e9 necess\u00e1rio fazer altera\u00e7\u00e3o em algum deles para se conseguir um melhor resultado. O mapa \u00e9 um resumo dos pontos chave de um plano de neg\u00f3cio, mas n\u00e3o chega a ser um plano de neg\u00f3cio em \u2028si, pois \u00e9 uma ferramenta menos formal, podendo at\u00e9 ser utilizada no dia a dia.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-b12a05d elementor-position-left elementor-vertical-align-middle elementor-widget elementor-widget-image-box\" data-id=\"b12a05d\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"849\" height=\"508\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/PMC.png\" class=\"attachment-full size-full wp-image-768\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/PMC.png 849w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/PMC-300x180.png 300w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/PMC-768x460.png 768w\" sizes=\"(max-width: 849px) 100vw, 849px\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Project Model Canvas<\/h3><p class=\"elementor-image-box-description\">O Project Model Canvas tem por objetivo permitir a cocria\u00e7\u00e3o do plano de projeto com o engajamento e participa\u00e7\u00e3o das principais partes interessadas. A metodologia auxilia na cria\u00e7\u00e3o de um planejamento macro do projeto, onde o resultado auxiliar\u00e1 o P. O. (Product Owner ou gerente de projetos) e sua equipe a detalh\u00e1-lo melhor. O template do Project Model Canvas \u00e9 dividido em 5 blocos que respondem a cinco perguntas base: \u201cPor qu\u00ea?\u201d, \u201cO que?\u201d, \u201cQuem?\u201d, \u201cComo?\u201d e \u201cQuando e Quanto?\u201d.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d549bc6 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"d549bc6\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3288c8f\" data-id=\"3288c8f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d0d0167 elementor-widget elementor-widget-heading\" data-id=\"d0d0167\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Etapa de pesquisa<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e801ad0 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"e801ad0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1dd7b47\" data-id=\"1dd7b47\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e45d65b elementor-widget elementor-widget-heading\" data-id=\"e45d65b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Grupo de Foco<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7c1cba3 elementor-widget elementor-widget-text-editor\" data-id=\"7c1cba3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"white-space-collapse: preserve;\">A t\u00e9cnica contou com a participa\u00e7\u00e3o de 5 pessoas, com idades \u2028entre 27 e 34 anos, e teve as seguintes perguntas como guia:<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa74119 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"aa74119\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Com que frequ\u00eancia voc\u00ea vai \u00e0s compras?<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Como voc\u00ea costuma se planejar na hora de fazer compras?<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Quantas pessoas moram na sua casa, incluindo voc\u00ea?<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Quanto tempo em m\u00e9dia voc\u00ea gasta durante as compras?<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Quais problemas voc\u00ea costuma enfrenta durante as compras?<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">O que lhe ajudaria a melhorar sua experi\u00eancia de compras?<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-98a3a39\" data-id=\"98a3a39\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-69b2676 elementor-widget elementor-widget-image\" data-id=\"69b2676\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"512\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Grupo-de-Foco.png\" class=\"attachment-large size-large wp-image-816\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Grupo-de-Foco.png 845w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Grupo-de-Foco-300x192.png 300w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Grupo-de-Foco-768x492.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ca4ec6 elementor-widget elementor-widget-text-editor\" data-id=\"2ca4ec6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\">Registro do grupo de foco<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-626a286 elementor-widget elementor-widget-spacer\" data-id=\"626a286\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ede44a6 elementor-widget elementor-widget-heading\" data-id=\"ede44a6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Resultados e conclus\u00e3o<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20210d8 elementor-widget elementor-widget-text-editor\" data-id=\"20210d8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>O que p\u00f4de-se concluir desse grupo de foco \u00e9 que a maneira como as pessoas fazem compras hoje em dia mudou muito, em compara\u00e7\u00e3o ao que se fazia no passado. Hoje em dia, com toda a velocidade de circula\u00e7\u00e3o de informa\u00e7\u00f5es e o dinamismo com o qual fazemos as coisas, as pessoas n\u00e3o t\u00eam mais tempo, ou mesmo disposi\u00e7\u00e3o para reservar um momento na sua rotina para ir ao supermercado, o que torna toda a experi\u00eancia de fazer compras cada vez mais pontual e objetiva<\/p><p>Dentro do que a plataforma em quest\u00e3o se proporia a fazer, poucas seriam as ferramentas que contribuiriam ativamente para melhorar a experi\u00eancia de compras dos participantes, pois uma das principais hip\u00f3teses do projeto (pessoas querem pagar menos pelo produto que consomem) n\u00e3o foi confirmada, visto que &#8220;pre\u00e7os altos&#8221; n\u00e3o foi uma das dores que apareceram na an\u00e1lise das respostas do grupo focal.<\/p><p>Esse resultado j\u00e1 serviu para ligar um sinal de alerta sobre as poss\u00edveis funcionalidades, e at\u00e9 mesmo sobre o prop\u00f3sito da plataforma que estava sendo proposta, e a pesquisa quantitativa feita na etapa seguinte confirmou essas ideias.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-28a66697 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"28a66697\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-227527f8\" data-id=\"227527f8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4064c24 elementor-widget elementor-widget-heading\" data-id=\"4064c24\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\">Pesquisa quantitativa<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55c685d7 elementor-widget elementor-widget-text-editor\" data-id=\"55c685d7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Esta etapa da pesquisa teve como objetivo descobrir um pouco mais sobre o comportamento do p\u00fablico-alvo da plataforma. A plataforma utilizada para a realiza\u00e7\u00e3o do question\u00e1rio foi o Google Form. A amostra na primeira vers\u00e3o do question\u00e1rio foi de 111 respostas, sendo este um question\u00e1rio que dizia respeito principalmente ao comportamento dos usu\u00e1rios diante das compras de mercado.<\/p><p>Com a mudan\u00e7a de foco do projeto ao longo do percurso (quando o objetivo do aplicativo mudou de gerenciamento de compras de mercado em si, para o gerenciamento de eventos sociais), foi necess\u00e1ria a aplica\u00e7\u00e3o de um novo question\u00e1rio, com quest\u00f5es ajustadas para o novo tema. Uma leitura mais aprofundada sobre os resultados desta etapa da pesquisa est\u00e1 presente no memorial descritivo do projeto.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-894b124 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"894b124\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7df13d3\" data-id=\"7df13d3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6f73625 elementor-widget elementor-widget-heading\" data-id=\"6f73625\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Personas<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-81dcfe8 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"81dcfe8\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-9cfc423\" data-id=\"9cfc423\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b5b5189 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"b5b5189\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"270\" height=\"271\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Avatar-Persona.png\" class=\"attachment-large size-large wp-image-796\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Avatar-Persona.png 270w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Avatar-Persona-150x150.png 150w\" sizes=\"(max-width: 270px) 100vw, 270px\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Sabrina, a universit\u00e1ria<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-58efa05 elementor-widget elementor-widget-text-editor\" data-id=\"58efa05\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\">Psic\u00f3loga, 27 anos<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f9a120c elementor-widget elementor-widget-text-editor\" data-id=\"f9a120c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: bold; text-align: center; white-space-collapse: preserve;\">M\u00eddias sociais:<\/span><span style=\"text-align: center; white-space-collapse: preserve;\"> Facebook, Pinterest. <\/span><\/p><p><span style=\"font-weight: bold; text-align: center; white-space-collapse: preserve;\">Objetivos:<\/span><span style=\"text-align: center; white-space-collapse: preserve;\"> Estabilidade tanto financeira quanto profissional para sair da casa dos seus pais. <\/span><\/p><p><span style=\"font-weight: bold; text-align: center; white-space-collapse: preserve;\">Desafios:<\/span><span style=\"text-align: center; white-space-collapse: preserve;\"> J\u00e1 na reta final da faculdade, por passar a maior parte do tempo estudando e trabalhando, ela costuma ter pouco tempo para si e para ver os amigos. Gostaria de encontrar meios para otimizar seu tempo e ter mais contato com as pessoas queridas, pois entende qual \u00e9 import\u00e2ncia disso para sua sa\u00fade mental. <\/span><\/p><p><span style=\"font-weight: bold; text-align: center; white-space-collapse: preserve;\">Valor do App:<\/span><span style=\"text-align: center; white-space-collapse: preserve;\"> O aplicativo pode ajud\u00e1-la a organizar eventos para que veja seus amigos com mais frequ\u00eancia.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-259aa6d\" data-id=\"259aa6d\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fa67eca elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"fa67eca\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"270\" height=\"271\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Avatar-Persona-1.png\" class=\"attachment-large size-large wp-image-797\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Avatar-Persona-1.png 270w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Avatar-Persona-1-150x150.png 150w\" sizes=\"(max-width: 270px) 100vw, 270px\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Flavio, o universit\u00e1rio<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c811ce2 elementor-widget elementor-widget-text-editor\" data-id=\"c811ce2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\">Estagi\u00e1rio, 23 anos<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56e2fac elementor-widget elementor-widget-text-editor\" data-id=\"56e2fac\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: bold; text-align: center; white-space-collapse: preserve;\">M\u00eddias sociais:<\/span>\u00a0<span style=\"white-space-collapse: preserve;\">Instagram, Twitter.<\/span><\/p><p><span style=\"font-weight: bold; text-align: center; white-space-collapse: preserve;\">Objetivos:<\/span>\u00a0<span style=\"white-space-collapse: preserve;\">Desenvolver a capacidade de organizar eventos profissionalmente.<\/span><\/p><p><span style=\"font-weight: bold; text-align: center; white-space-collapse: preserve;\">Desafios:<\/span>\u00a0<span style=\"white-space-collapse: preserve;\">Universit\u00e1rio, Fl\u00e1vio valoriza a socializa\u00e7\u00e3o atrav\u00e9s de eventos, e sempre busca as melhores formas de organizar encontros na sua faculdade (com foco no melhor custo-benef\u00edcio, pois muitos universit\u00e1rios n\u00e3o trabalham). Quer realiza-los ano a ano, mas n\u00e3o consegue manter o padr\u00e3o de qualidade entre um evento e outro.<\/span><\/p><p><span style=\"font-weight: bold; text-align: center; white-space-collapse: preserve;\">Valor do App:<\/span>\u00a0<span style=\"white-space-collapse: preserve;\">O aplicativo re\u00fane um hist\u00f3rico de eventos passados, podendo armazenar informa\u00e7\u00f5es que o auxiliem na organiza\u00e7\u00e3o de eventos futuros.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-28732b6\" data-id=\"28732b6\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-856f06e elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"856f06e\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"270\" height=\"271\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Avatar-Persona-2.png\" class=\"attachment-large size-large wp-image-798\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Avatar-Persona-2.png 270w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Avatar-Persona-2-150x150.png 150w\" sizes=\"(max-width: 270px) 100vw, 270px\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Regina, a dona de casa<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c0539e elementor-widget elementor-widget-text-editor\" data-id=\"5c0539e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\">Professora Universit\u00e1ria, 44 anos<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e192dc elementor-widget elementor-widget-text-editor\" data-id=\"3e192dc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: bold; text-align: center; white-space-collapse: preserve;\">M\u00eddias sociais:<\/span>&nbsp;<span style=\"white-space-collapse: preserve; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size ); font-style: var( --e-global-typography-text-font-style ); font-weight: var( --e-global-typography-text-font-weight ); letter-spacing: var( --e-global-typography-text-letter-spacing ); text-transform: var( --e-global-typography-text-text-transform );\">Linkedin, Pinterest, Facebook.<\/span><\/p>\n<p><span style=\"font-weight: bold; text-align: center; white-space-collapse: preserve;\">Objetivos:<\/span>&nbsp;<span style=\"white-space-collapse: preserve;\">Manter contato com amigos da \u00e9poca de faculdade, mesmo com as dificuldades de conciliar o tempo de todos eles.<\/span><\/p>\n<p><span style=\"font-weight: bold; text-align: center; white-space-collapse: preserve;\">Desafios:<\/span>&nbsp;<span style=\"white-space-collapse: preserve;\">Rotina corrida torna cada vez mais dif\u00edcil reunir-se com amigos ou familiares, e dificuldades financeiras tamb\u00e9m atrapalham, visto que o sal\u00e1rio de professora n\u00e3o \u00e9 muito alto.<\/span><\/p>\n<p><span style=\"font-weight: bold; text-align: center; white-space-collapse: preserve;\">Valor do App:<\/span>&nbsp;<span style=\"white-space-collapse: preserve;\">No app, existe o recurso de cruzar as agendas dos membros da fam\u00edlia e amigos, combinando as disponibilidades e ajudando na cria\u00e7\u00e3o de encontros. H\u00e1 tamb\u00e9m como estimar o or\u00e7amento do evento<\/span><span style=\"text-align: center; white-space-collapse: preserve;\">.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b2beb28 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"b2beb28\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-732ba0f\" data-id=\"732ba0f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6532334 elementor-widget elementor-widget-heading\" data-id=\"6532334\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Mapa de empatia<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7528ebd elementor-widget elementor-widget-image\" data-id=\"7528ebd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1720\" height=\"1224\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Mapa-de-Empatia.png\" class=\"attachment-full size-full wp-image-783\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Mapa-de-Empatia.png 1720w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Mapa-de-Empatia-300x213.png 300w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Mapa-de-Empatia-1024x729.png 1024w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Mapa-de-Empatia-768x547.png 768w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Mapa-de-Empatia-1536x1093.png 1536w\" sizes=\"(max-width: 1720px) 100vw, 1720px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3b7133 elementor-widget elementor-widget-spacer\" data-id=\"e3b7133\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a125bd7 elementor-widget elementor-widget-heading\" data-id=\"a125bd7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Jornada do Usu\u00e1rio<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20d0956 elementor-widget elementor-widget-image\" data-id=\"20d0956\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1720\" height=\"1217\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Jornada-do-Usuario.png\" class=\"attachment-full size-full wp-image-785\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Jornada-do-Usuario.png 1720w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Jornada-do-Usuario-300x212.png 300w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Jornada-do-Usuario-1024x725.png 1024w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Jornada-do-Usuario-768x543.png 768w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Jornada-do-Usuario-1536x1087.png 1536w\" sizes=\"(max-width: 1720px) 100vw, 1720px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e6122ce elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"e6122ce\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-766dd94\" data-id=\"766dd94\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-08e3bd8 elementor-widget elementor-widget-heading\" data-id=\"08e3bd8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Arquitetura e Fluxos de Navega\u00e7\u00e3o<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e7aad9e elementor-position-left elementor-vertical-align-middle elementor-widget elementor-widget-image-box\" data-id=\"e7aad9e\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"706\" height=\"443\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Card-Sorting.png\" class=\"attachment-full size-full wp-image-818\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Card-Sorting.png 706w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Card-Sorting-300x188.png 300w\" sizes=\"(max-width: 706px) 100vw, 706px\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Card Sorting<\/h3><p class=\"elementor-image-box-description\">Card sorting \u00e9 uma t\u00e9cnica cujo objetivo \u00e9 verificar se a arquitetura de sites \u2028e outras plataformas faz sentido sob o ponto de vista dos usu\u00e1rios. O projeto Ratatapp teve dois momentos, e a t\u00e9cnica foi aplicada no primeiro. Por isso, teve o prop\u00f3sito de compreender a forma como seriam mapeados determinados produtos de um a lista de compras. Mesmo ap\u00f3s a mudan\u00e7a do foco do projeto, a t\u00e9cnica contribuiu para a constru\u00e7\u00e3o dos sistemas posteriores.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18a0fc4 elementor-widget elementor-widget-spacer\" data-id=\"18a0fc4\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a3caa0 elementor-widget elementor-widget-heading\" data-id=\"4a3caa0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Fluxo de Navega\u00e7\u00e3o<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1cce246 elementor-widget elementor-widget-image\" data-id=\"1cce246\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1720\" height=\"970\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Fluxo-de-Navegacao-2.png\" class=\"attachment-full size-full wp-image-819\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Fluxo-de-Navegacao-2.png 1720w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Fluxo-de-Navegacao-2-300x169.png 300w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Fluxo-de-Navegacao-2-1024x577.png 1024w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Fluxo-de-Navegacao-2-768x433.png 768w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Fluxo-de-Navegacao-2-1536x866.png 1536w\" sizes=\"(max-width: 1720px) 100vw, 1720px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c41839 elementor-widget elementor-widget-spacer\" data-id=\"0c41839\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-f8fb576 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"f8fb576\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wide\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-f3cf163\" data-id=\"f3cf163\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-82ad08d elementor-widget elementor-widget-heading\" data-id=\"82ad08d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Primeiros wireframes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5fc5e40 elementor-widget elementor-widget-image\" data-id=\"5fc5e40\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"712\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Wireframe.png\" class=\"attachment-large size-large wp-image-821\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Wireframe.png 834w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Wireframe-300x267.png 300w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Wireframe-768x683.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-9702de0\" data-id=\"9702de0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c5cecb elementor-widget elementor-widget-heading\" data-id=\"6c5cecb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sitemap<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bcfd891 elementor-widget elementor-widget-image\" data-id=\"bcfd891\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"711\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Sitemap.png\" class=\"attachment-large size-large wp-image-820\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Sitemap.png 828w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Sitemap-300x267.png 300w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Sitemap-768x683.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ff404ca elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"ff404ca\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4c82dfb\" data-id=\"4c82dfb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-71ea3bf elementor-widget elementor-widget-heading\" data-id=\"71ea3bf\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Primeiros Prot\u00f3tipos e Identidade Visual<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73b8cf4 elementor-widget elementor-widget-heading\" data-id=\"73b8cf4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Prot\u00f3tipo de baixa fidelidade<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e47abf elementor-widget elementor-widget-text-editor\" data-id=\"1e47abf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ao longo das etapas de pesquisa, foram criados os primeiros prot\u00f3tipos naveg\u00e1veis da plataforma. O primeiro layout de todos, de baixa fidelidade, foi criado utilizando a ferramenta Axure 6, e suas telas podem ser vistas abaixo:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4c2de43 elementor-widget elementor-widget-image\" data-id=\"4c2de43\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1741\" height=\"466\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Prototipo-Baixa-Desk.png\" class=\"attachment-full size-full wp-image-832\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Prototipo-Baixa-Desk.png 1741w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Prototipo-Baixa-Desk-300x80.png 300w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Prototipo-Baixa-Desk-1024x274.png 1024w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Prototipo-Baixa-Desk-768x206.png 768w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Prototipo-Baixa-Desk-1536x411.png 1536w\" sizes=\"(max-width: 1741px) 100vw, 1741px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf60892 elementor-widget elementor-widget-spacer\" data-id=\"cf60892\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e5269e elementor-widget elementor-widget-heading\" data-id=\"7e5269e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Defini\u00e7\u00f5es da Identidade Visual<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-182e9eb elementor-widget elementor-widget-text-editor\" data-id=\"182e9eb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"white-space-collapse: preserve;\">Ap\u00f3s o desenvolvimento das primeiras telas de baixa fidelidade, os elementos da identidade visual come\u00e7aram a ser definidos. Nesta etapa, foram definidas as fontes que seriam utilizadas ao longo do projeto, a marca e a paleta de cores. Tamb\u00e9m foi durante esta etapa que foi realizado o processo de Naming, onde o nome Ratatapp foi escolhido. A seguir, os elementos e processos que foram parte desta etapa.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c8e5e1d elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"c8e5e1d\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9dffd8a\" data-id=\"9dffd8a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d400775 elementor-widget elementor-widget-heading\" data-id=\"d400775\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Marca<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d049fea elementor-widget elementor-widget-text-editor\" data-id=\"d049fea\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ao longo do projeto, foram utilizadas duas marcas. A primeira (ao lado, \u00e0 esquerda) foi aplicada nas telas do prot\u00f3tipo de alta fidelidade, mas essa vers\u00e3o foi alterada por falhas em sua leiturabilidade. Posteriormente, uma nova marca (ao lado, \u00e0 direita) foi adotada, ap\u00f3s um\u00a0<em>redesign<\/em>. Esta foi a vers\u00e3o utilizada at\u00e9 o final deste projeto.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2af38b2\" data-id=\"2af38b2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3ac14b6 elementor-widget elementor-widget-image\" data-id=\"3ac14b6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"564\" height=\"283\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Ratatapp-Logo-Old-New.png\" class=\"attachment-large size-large wp-image-1875\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Ratatapp-Logo-Old-New.png 564w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Ratatapp-Logo-Old-New-300x151.png 300w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Ratatapp-Logo-Old-New-18x9.png 18w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-86bb0ce elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"86bb0ce\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-67772f3\" data-id=\"67772f3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3b5182d elementor-widget elementor-widget-spacer\" data-id=\"3b5182d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-059259a elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"059259a\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2ebe4ca\" data-id=\"2ebe4ca\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5ddddf0 elementor-widget elementor-widget-heading\" data-id=\"5ddddf0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Fam\u00edlias tipogr\u00e1ficas<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9642231 elementor-widget elementor-widget-text-editor\" data-id=\"9642231\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Abaixo, listo as tr\u00eas fam\u00edlias tipogr\u00e1ficas selecionadas para o projeto, com as explica\u00e7\u00f5es do uso que ser\u00e1 feito de cada uma delas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1fbe04 elementor-widget elementor-widget-toggle\" data-id=\"f1fbe04\" data-element_type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2531\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-2531\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Gill Sans<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2531\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-2531\"><p>Utilizada para mensagens curtas de maior destaque. \u00c9 a fonte de origem do logotipo Ratatapp.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2532\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-2532\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Frutiger LT Std<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2532\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-2532\"><p style=\"text-align: left;\">Principal fonte utilizada nas telas do aplicativo, escolhida por possuir boa leiturabilidade, ser moderna e transmitir credibilidade sem ser muito formal.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2533\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-2533\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Garamond<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2533\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-2533\"><p>Principal fonte para documenta\u00e7\u00e3o e relat\u00f3rios do app. \u00c9 a fonte de sistema usada para apresenta\u00e7\u00f5es e outras pe\u00e7as offline<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-182e9c9\" data-id=\"182e9c9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-77ee089 elementor-widget elementor-widget-heading\" data-id=\"77ee089\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Moodboard\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8fa4153 elementor-widget elementor-widget-image\" data-id=\"8fa4153\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"564\" height=\"433\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Moodboard.png\" class=\"attachment-large size-large wp-image-843\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Moodboard.png 564w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Moodboard-300x230.png 300w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-d2755e8 elementor-widget elementor-widget-heading\" data-id=\"d2755e8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Paleta de Cores<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-70cebdb elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"70cebdb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-ba985be\" data-id=\"ba985be\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-76efa4b elementor-widget elementor-widget-image\" data-id=\"76efa4b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1625.png\" class=\"attachment-full size-full wp-image-857\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1625.png 200w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1625-150x150.png 150w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fdc1a46 elementor-widget elementor-widget-text-editor\" data-id=\"fdc1a46\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>RGB: 42 \/ 140 \/ 191<br \/>CMYK: 93 \/ 35 \/ 20 \/ 0<br \/>HEX: 2A8CBF<br \/>Pantone: 7704 C<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-744a4fd\" data-id=\"744a4fd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dcdde2e elementor-widget elementor-widget-image\" data-id=\"dcdde2e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1626.png\" class=\"attachment-full size-full wp-image-858\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1626.png 200w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1626-150x150.png 150w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3031153 elementor-widget elementor-widget-text-editor\" data-id=\"3031153\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>RGB: 74\/ 215 \/ 204<br \/>CMYK: 85 \/ 0 \/ 45 \/ 0<br \/>HEX: 4AD7CC<br \/>Pantone: 3265 C<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-8aad013\" data-id=\"8aad013\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-059b92d elementor-widget elementor-widget-image\" data-id=\"059b92d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1627.png\" class=\"attachment-full size-full wp-image-859\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1627.png 200w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1627-150x150.png 150w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ec89fc elementor-widget elementor-widget-text-editor\" data-id=\"6ec89fc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: left;\">RGB: 123 \/ 188 \/ 104<br \/>CMYK: 68 \/ 18 \/ 94 \/ 0<br \/>HEX: 7DBC68<br \/>Pantone: 7737 C<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-c9a70db\" data-id=\"c9a70db\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-01eeb10 elementor-widget elementor-widget-image\" data-id=\"01eeb10\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1628.png\" class=\"attachment-full size-full wp-image-860\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1628.png 200w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1628-150x150.png 150w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8fefe6 elementor-widget elementor-widget-text-editor\" data-id=\"c8fefe6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>RGB: 254 \/ 192 \/ 57<br \/>CMYK: 1 \/ 29 \/ 82 \/ 0<br \/>HEX: FEC039<br \/>Pantone: 1225 C<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-inner-column elementor-element elementor-element-4aef6e6\" data-id=\"4aef6e6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c900346 elementor-widget elementor-widget-image\" data-id=\"c900346\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1629.png\" class=\"attachment-full size-full wp-image-861\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1629.png 200w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1629-150x150.png 150w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d58e7f elementor-widget elementor-widget-text-editor\" data-id=\"7d58e7f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>RGB: 41 \/ 47 \/ 139<br \/>CMYK: 95 \/ 93 \/ 0 \/ 0<br \/>HEX: 292F8B<br \/>Pantone: 2736 C<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-0ac9d4b elementor-hidden-desktop elementor-hidden-laptop elementor-hidden-tablet elementor-section-full_width elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"0ac9d4b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-dbe10f5\" data-id=\"dbe10f5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1ce6b39 elementor-widget elementor-widget-image\" data-id=\"1ce6b39\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2352\" height=\"1072\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Paleta-de-cores-Mobile-1.png\" class=\"attachment-full size-full wp-image-904\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Paleta-de-cores-Mobile-1.png 2352w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Paleta-de-cores-Mobile-1-300x137.png 300w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Paleta-de-cores-Mobile-1-1024x467.png 1024w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Paleta-de-cores-Mobile-1-768x350.png 768w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Paleta-de-cores-Mobile-1-1536x700.png 1536w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Paleta-de-cores-Mobile-1-2048x933.png 2048w\" sizes=\"(max-width: 2352px) 100vw, 2352px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e7439d elementor-widget elementor-widget-text-editor\" data-id=\"2e7439d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>RGB: 42 \/ 140 \/ 191<br \/>CMYK: 93 \/ 35 \/ 20 \/ 0<br \/>HEX: 2A8CBF<br \/>Pantone: 7704 C<\/p><p>RGB: 74 \/ 215 \/ 204<br \/>CMYK: 85 \/ 0 \/ 45 \/ 0<br \/>HEX: 4AD7CC<br \/>Pantone: 3265 C<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-786c709\" data-id=\"786c709\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-50f1bc0 elementor-widget elementor-widget-image\" data-id=\"50f1bc0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2352\" height=\"1072\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Paleta-de-cores-Mobile-2.png\" class=\"attachment-full size-full wp-image-905\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Paleta-de-cores-Mobile-2.png 2352w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Paleta-de-cores-Mobile-2-300x137.png 300w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Paleta-de-cores-Mobile-2-1024x467.png 1024w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Paleta-de-cores-Mobile-2-768x350.png 768w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Paleta-de-cores-Mobile-2-1536x700.png 1536w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Paleta-de-cores-Mobile-2-2048x933.png 2048w\" sizes=\"(max-width: 2352px) 100vw, 2352px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35a9e23 elementor-widget elementor-widget-text-editor\" data-id=\"35a9e23\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>RGB: 123 \/ 188 \/ 104<br \/>CMYK: 68 \/ 18 \/ 94 \/ 0<br \/>HEX: 7DBC68<br \/>Pantone: 7737 C<\/p><p>RGB: 254 \/ 192 \/ 57<br \/>CMYK: 1 \/ 29 \/ 82 \/ 0<br \/>HEX: FEC039<br \/>Pantone: 1225 C<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-814891c\" data-id=\"814891c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fbe3d49 elementor-widget elementor-widget-image\" data-id=\"fbe3d49\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1629.png\" class=\"attachment-full size-full wp-image-861\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1629.png 200w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Rectangle-1629-150x150.png 150w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b0c04d9 elementor-widget elementor-widget-text-editor\" data-id=\"b0c04d9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: left;\">RGB: 41 \/ 47 \/ 139<br \/>CMYK: 95 \/ 93 \/ 0 \/ 0<br \/>HEX: 292F8B<br \/>Pantone: 2736 C<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d0451bb elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"d0451bb\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5e1c7ef\" data-id=\"5e1c7ef\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1e17151 elementor-widget elementor-widget-heading\" data-id=\"1e17151\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Prot\u00f3tipo de Alta Fidelidade - Vers\u00e3o 1<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec72b36 elementor-widget elementor-widget-text-editor\" data-id=\"ec72b36\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"white-space-collapse: preserve;\">Com o avan\u00e7o das defini\u00e7\u00f5es de identidade visual, as primeiras telas do prot\u00f3tipo de alta fidelidade come\u00e7aram a surgir. Abaixo, s\u00e3o apresentadas algumas das telas desenvolvidas nesta etapa. Com as telas em alta defini\u00e7\u00e3o, foi poss\u00edvel ir para o pr\u00f3ximo passo, que seria a fase dos teste de usabilidade.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2369a93 elementor-widget elementor-widget-image\" data-id=\"2369a93\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1619\" height=\"1330\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Prototipo-Alta-v1-Desk.png\" class=\"attachment-full size-full wp-image-836\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Prototipo-Alta-v1-Desk.png 1619w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Prototipo-Alta-v1-Desk-300x246.png 300w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Prototipo-Alta-v1-Desk-1024x841.png 1024w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Prototipo-Alta-v1-Desk-768x631.png 768w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Prototipo-Alta-v1-Desk-1536x1262.png 1536w\" sizes=\"(max-width: 1619px) 100vw, 1619px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-68027d0 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"68027d0\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-df3c0f1\" data-id=\"df3c0f1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6ee01c0 elementor-widget elementor-widget-heading\" data-id=\"6ee01c0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Testes de Usabilidade<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-94fe997 elementor-widget elementor-widget-spacer\" data-id=\"94fe997\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-a7505d5 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"a7505d5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b352ba7\" data-id=\"b352ba7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-db19641 elementor-widget elementor-widget-heading\" data-id=\"db19641\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Avalia\u00e7\u00e3o Heur\u00edstica<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb86d8e elementor-widget elementor-widget-text-editor\" data-id=\"fb86d8e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A Avalia\u00e7\u00e3o Heur\u00edstica visa encontrar, de forma r\u00e1pida e de baixo custo, problemas de usabilidade em uma interface. Nela, avaliadores (neste caso, especialistas em usabilidade), investigam um sistema com interfaces e julgam sua efici\u00eancia com base em heur\u00edsticas referentes a princ\u00edpios de usabilidade. As heur\u00edsticas mais famosas s\u00e3o as de Nielsen e Molich (1990), para interfaces web, mas para este projeto, foram utilizadas as heur\u00edsticas descritas por Inostroza (2012), espec\u00edficas para dispositivos mobile com touchscreen. Ao lado, a lista com as heur\u00edsticas em quest\u00e3o.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b94e25d\" data-id=\"b94e25d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4f85523 elementor-widget elementor-widget-text-editor\" data-id=\"4f85523\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ol><li>Visibilidade e status de sistema<\/li><li>Rela\u00e7\u00e3o entre sistema e mundo real<\/li><li>Liberdade e controle do usu\u00e1rio<\/li><li>Consist\u00eancia e padroniza\u00e7\u00e3o<\/li><li>Preven\u00e7\u00e3o de erro<\/li><li>Reconhecimento ao inv\u00e9s de memoriza\u00e7\u00e3o<\/li><li>Flexibilidade e efici\u00eancia de uso<\/li><li>Efici\u00eancia de uso e performance<\/li><li>Design est\u00e9tico e minimalista<\/li><li>Aux\u00edlio a usu\u00e1rios reconhecerem e recuperarem erros<\/li><li>Ajuda e documenta\u00e7\u00e3o<\/li><li>Intera\u00e7\u00e3o f\u00edsica e ergonomia<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-c774e0c elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"c774e0c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b9c6d6c\" data-id=\"b9c6d6c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bc21439 elementor-widget elementor-widget-heading\" data-id=\"bc21439\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Aplica\u00e7\u00e3o e Resultados<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fcd585b elementor-widget elementor-widget-text-editor\" data-id=\"fcd585b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"white-space-collapse: preserve;\">A avalia\u00e7\u00e3o heur\u00edstica foi realizada com 3 especialistas em UX, e tiveram base nas heur\u00edsticas de Inostroza, citadas anteriormente. Ao lado, segue um exemplo da tabela com os principais resultados das 3 avalia\u00e7\u00f5es combinadas. A proposta era fazer um levantamento dos problemas identificados no prot\u00f3tipo, e classificar cada ocorr\u00eancia de acordo com as heur\u00edstica correspondentes, e tamb\u00e9m a uma grau pr\u00e9-estabelecido de gravidade, sendo elas:<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a6008fe elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"a6008fe\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Gravidade 1:<\/b> problema simples, em geral associado \u00e0 est\u00e9tica;<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Gravidade 2:<\/b> j\u00e1 configura um problema mais s\u00e9rio, apesar de n\u00e3o ser algo que afete a usabilidade drasticamente;<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Gravidade 3:<\/b> indica um problema grave, que deve ser analisado assim que poss\u00edvel por afetar a usabilidade;<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Gravidade 4:<\/b> classifica um problema urgente, que precisa ser resolvido imediatamente por ser considerado um obst\u00e1culo que impede o usu\u00e1rio de utilizar o sistema adequadamente.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c355241\" data-id=\"c355241\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2f1ffc2 elementor-widget elementor-widget-image\" data-id=\"2f1ffc2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"660\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Resultados-AH.png\" class=\"attachment-large size-large wp-image-848\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Resultados-AH.png 832w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Resultados-AH-300x247.png 300w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/Resultados-AH-768x633.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-db4e53c elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"db4e53c\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7336d40\" data-id=\"7336d40\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-97b75b5 elementor-widget elementor-widget-heading\" data-id=\"97b75b5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Prot\u00f3tipo de Alta Fidelidade no Figma<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a521e9f elementor-widget-mobile__width-inherit elementor-widget elementor-widget-html\" data-id=\"a521e9f\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe style=\"border: 1px solid rgba(0, 0, 0, 0.1);\" width=\"800\" height=\"450\" src=\"https:\/\/www.figma.com\/embed?embed_host=share&url=https%3A%2F%2Fwww.figma.com%2Fproto%2FwBkdbySgFem8VPRb4h1vEi%2FRatatapp-2.0%3Fpage-id%3D0%253A1%26node-id%3D581-5959%26viewport%3D832%252C245%252C0.03%26t%3DQ6nx9DuX80S9hsKY-1%26scaling%3Dcontain%26starting-point-node-id%3D581%253A5959\" allowfullscreen><\/iframe>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-506fbb5 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"506fbb5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-baa00c0\" data-id=\"baa00c0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1a70c7e elementor-widget elementor-widget-heading\" data-id=\"1a70c7e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Resultados e Conclus\u00e3o<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-875896c elementor-widget elementor-widget-spacer\" data-id=\"875896c\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-fd11452 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"fd11452\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-09a146c\" data-id=\"09a146c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d06bce9 elementor-widget elementor-widget-text-editor\" data-id=\"d06bce9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>O projeto foi finalizado em 2018, na conclus\u00e3o do curso de Especializa\u00e7\u00e3o em Design de Intera\u00e7\u00e3o, recebendo aprova\u00e7\u00e3o com conceito m\u00e1ximo. O desenvolvimento da solu\u00e7\u00e3o proposta trouxe v\u00e1rios insights sobre os comportamentos dos usu\u00e1rios, e sobre os diferentes caminhos que um projeto pode seguir de acordo com os resultados revelados pelas pesquisas. Al\u00e9m da apresenta\u00e7\u00e3o final \u00e0 banca, o projeto tamb\u00e9m gerou um documento de mais de 160 p\u00e1ginas, contendo todas as etapas do desenvolvimento da solu\u00e7\u00e3o projeto de forma extremamente detalhada.<\/p><p>A an\u00e1lise do impacto que cada t\u00e9cnica teve no decorrer do projeto, al\u00e9m da oportunidade de utilizar uma avalia\u00e7\u00e3o heur\u00edstica de usabilidade de celulares de Inostroza (2012), e a chance de observar os resultados da aplica\u00e7\u00e3o deste teste de usabilidade em conjunto com a avalia\u00e7\u00e3o cooperativa rendeu na produ\u00e7\u00e3o de um artigo cient\u00edfico. Este foi escrito em parceria com meu orientador ao longo do projeto,\u00a0 o doutor em design (DSc.) Adriano Renzi, e foi aceito e apresentado no\u00a0<b>10\u00ba\u00a0Applied Human Factors and Ergonomics (AHFE)<\/b>,\u00a0<span style=\"color: var( --e-global-color-897aa40 ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size ); font-style: var( --e-global-typography-text-font-style ); font-weight: var( --e-global-typography-text-font-weight ); letter-spacing: var( --e-global-typography-text-letter-spacing ); text-transform: var( --e-global-typography-text-text-transform );\">congresso internacional de design e ergonomia que ocorreu <\/span><span style=\"color: var( --e-global-color-897aa40 ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size ); font-style: var( --e-global-typography-text-font-style ); font-weight: var( --e-global-typography-text-font-weight ); letter-spacing: var( --e-global-typography-text-letter-spacing ); text-transform: var( --e-global-typography-text-text-transform );\">em Washington D. C., EUA, em julho de 2019. Foi a primeira vez que tive a chance de apresentar um artigo em congresso, e o fato de ter sido em um evento internacional fez com que essa experi\u00eancia fosse especial e extremamente enriquecedora, al\u00e9m da oportunidade de fazer networking com \u00f3timos profissionais.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-497ba86\" data-id=\"497ba86\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9e99423 elementor-widget elementor-widget-image\" data-id=\"9e99423\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"622\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/AHFE_2019-1024x796.png\" class=\"attachment-large size-large wp-image-898\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/AHFE_2019-1024x796.png 1024w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/AHFE_2019-300x233.png 300w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/AHFE_2019-768x597.png 768w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/AHFE_2019.png 1170w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-317f2cc elementor-widget elementor-widget-text-editor\" data-id=\"317f2cc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Minha participa\u00e7\u00e3o no AHFE 2019<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6e0e8e3f elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"6e0e8e3f\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3c16a944\" data-id=\"3c16a944\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3b6195c5 elementor-widget elementor-widget-heading\" data-id=\"3b6195c5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Outros projetos<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-38f02b89 elementor-position-left elementor-vertical-align-middle elementor-widget elementor-widget-image-box\" data-id=\"38f02b89\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/tgsdesigner.com\/papelex\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"568\" height=\"213\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/ProjectPapelex-SizeDesktop.png\" class=\"attachment-full size-full wp-image-205\" alt=\"\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/tgsdesigner.com\/papelex\/\">Papelex<\/a><\/h3><p class=\"elementor-image-box-description\">Original.io<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-272df84 elementor-position-left elementor-vertical-align-middle elementor-widget elementor-widget-image-box\" data-id=\"272df84\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/tgsdesigner.com\/clube-do-sorvete\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"568\" height=\"213\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/ProjectFroneri-SizeDesktop.png\" class=\"attachment-full size-full wp-image-202\" alt=\"\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/tgsdesigner.com\/clube-do-sorvete\/\">Clube do Sorvete<\/a><\/h3><p class=\"elementor-image-box-description\">Original.io<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c61e045 elementor-position-left elementor-vertical-align-middle elementor-widget elementor-widget-image-box\" data-id=\"2c61e045\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/tgsdesigner.com\/loja-modelo-vtex\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"568\" height=\"213\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2024\/05\/ProjectLoja-Modelo-SizeDesktop.png\" class=\"attachment-full size-full wp-image-203\" alt=\"\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/tgsdesigner.com\/loja-modelo-vtex\/\">Loja Modelo VTEX<\/a><\/h3><p class=\"elementor-image-box-description\">Original.io<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57dc39a elementor-position-left elementor-vertical-align-middle elementor-widget elementor-widget-image-box\" data-id=\"57dc39a\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/tgsdesigner.com\/dashboard-atmos\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"568\" height=\"213\" src=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2026\/02\/ProjectAtmos-SizeDesktop.png\" class=\"attachment-full size-full wp-image-2096\" alt=\"\" srcset=\"https:\/\/tgsdesigner.com\/wp-content\/uploads\/2026\/02\/ProjectAtmos-SizeDesktop.png 568w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2026\/02\/ProjectAtmos-SizeDesktop-300x113.png 300w, https:\/\/tgsdesigner.com\/wp-content\/uploads\/2026\/02\/ProjectAtmos-SizeDesktop-18x7.png 18w\" sizes=\"(max-width: 568px) 100vw, 568px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/tgsdesigner.com\/dashboard-atmos\/\">Dashboard de Monitoramento Meteorol\u00f3gico<\/a><\/h3><p class=\"elementor-image-box-description\">Cepel<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-286b1a80 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"286b1a80\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-412b63c0\" data-id=\"412b63c0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3f1178ea elementor-widget elementor-widget-heading\" data-id=\"3f1178ea\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Vamos conversar!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74f098b2 elementor-widget elementor-widget-heading\" data-id=\"74f098b2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Entre em contato para trocarmos uma id\u00e9ia!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14a90f67 elementor-shape-rounded elementor-grid-0 e-grid-align-center elementor-widget elementor-widget-social-icons\" data-id=\"14a90f67\" data-element_type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-behance elementor-repeater-item-d0b1014\" href=\"https:\/\/www.behance.net\/thiagoarvoredesign\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Behance<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-behance\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-instagram elementor-repeater-item-4b13a20\" href=\"https:\/\/www.instagram.com\/thiago_arvore\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Instagram<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-instagram\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-linkedin elementor-repeater-item-61df3a6\" href=\"https:\/\/www.linkedin.com\/in\/thiago-gsilva\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Linkedin<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-whatsapp elementor-repeater-item-ec0be05\" href=\"https:\/\/wa.me\/+5521997961639\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Whatsapp<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-whatsapp\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-envelope elementor-repeater-item-ed70a59\" href=\"mailto:tgsarvore@gmail.com\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Envelope<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-envelope\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e5b360 wpr-stt-btn-align-fixed wpr-stt-btn-align-fixed-right elementor-widget elementor-widget-wpr-back-to-top\" data-id=\"7e5b360\" data-element_type=\"widget\" data-widget_type=\"wpr-back-to-top.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"wpr-stt-wrapper\"><div class='wpr-stt-btn' data-settings='{&quot;animation&quot;:&quot;fade&quot;,&quot;animationOffset&quot;:&quot;0&quot;,&quot;animationDuration&quot;:&quot;200&quot;,&quot;fixed&quot;:&quot;fixed&quot;,&quot;scrolAnim&quot;:&quot;800&quot;}'><span class=\"wpr-stt-icon\"><i class=\"fas fa-chevron-up\"><\/i><\/span><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Projetos UX Ratatapp Papelex Clube do Sorvete Loja Modelo VTEX Dashboard Atmos Hobbies Sobre Contato Projetos UX Ratatapp Papelex Clube do Sorvete Loja Modelo VTEX Dashboard Atmos Hobbies Sobre Contato Projetos UX Ratatapp Papelex Clube do Sorvete Loja Modelo VTEX Dashboard Atmos Hobbies Sobre Contato Projetos UX Ratatapp Papelex Clube do Sorvete Loja Modelo VTEX Dashboard Atmos Hobbies Sobre Contato PRODUCT DESIGN Ratatapp Vis\u00e3o geral Este case apresenta o projeto de conclus\u00e3o do curso de Especializa\u00e7\u00e3o em Design de Intera\u00e7\u00e3o da FATEC Senac Rio, chamado \u201cRatatapp\u201d. Aqui ser\u00e3o expostas as principais etapas do projeto, processos e t\u00e9cnicas utilizados durante o desenvolvimento e o impacto de cada um no progresso do projeto. Meu papel Product Designer, Interaction Designer, UI\/UX Designer Per\u00edodo 2016 &#8211; 2018 Compreendendo o problema O problema inicial que motivou a cria\u00e7\u00e3o da plataforma &#8220;Ratatapp&#8221; envolvia uma percep\u00e7\u00e3o de que nos \u00faltimos anos, as pessoas t\u00eam perdido cada vez mais contato\u00a0 em encontros ao vivo, priorizando cada vez mais a manuten\u00e7\u00e3o do contato atrav\u00e9s de redes sociais e aplicativos de mensagem. Por mais que estar ferramentas tragam grandes facilidades e contribuam decisivamente para a manuten\u00e7\u00e3o de la\u00e7os sociais, entendi que encontros ao vivo ainda reservavam particularidades muito espec\u00edficas que considero cruciais para o fortalecimento de v\u00ednculos sociais. O livro &#8220;Alone Together&#8221; da soci\u00f3loga estadunidense Sherry Turkle serviu de base para refor\u00e7ar essa tese, uma vez que este aborda justamente a ideia de que atrav\u00e9s das redes, estamos, literalmente &#8220;juntos sozinhos&#8221;.\u00a0 O desafio O principal desafio deste projeto foi entender de que formas a tecnologia, atrav\u00e9s de aplicativos, plataformas e experi\u00eancias digitais, poderia contribuir para fortalecer la\u00e7os sociais ao vivo, o que pode ser considerado um paradoxo, visto que o ideal seria encontrar uma forma de usar a tecnologia para se desligar dela por mais tempo, para que as pessoas pudessem se dedicar mais umas \u00e0s outras. idea\u00e7\u00e3o Considerando o problema apresentado, a idea\u00e7\u00e3o foi um momento importante para entender de que forma a tecnologia poderia favorecer a promo\u00e7\u00e3o de mais encontros sociais em pessoa, o que Inicialmente, o conceito do &#8220;Ratatapp&#8221; foi proposto para ser uma plataforma digital para gerenciar transa\u00e7\u00f5es de supermercado. A inten\u00e7\u00e3o era que fosse um software multiplataforma. O Ratatapp tamb\u00e9m pode ser usado para o gerenciamento de suprimentos dom\u00e9sticos, ou mesmo de insumos para a realiza\u00e7\u00e3o de pequenos eventos sociais, em uma abordagem colaborativa e interativa. Durante certas etapas da pesquisa, alguns resultados trouxeram \u00e0 tona informa\u00e7\u00f5es relevantes o suficiente para que o escopo do projeto mudasse de forma razo\u00e1vel, tornando-se um aplicativo para dispositivos m\u00f3veis voltado para o gerenciamento de eventos sociais, sendo o gerenciamento de suprimentos apenas uma parte do que o projeto abrangeria. Embora este trabalho apresente as etapas de pesquisa e investiga\u00e7\u00e3o separadamente, elas ocorreram de forma simult\u00e2nea e iterativa, e s\u00e3o apresentadas em sequ\u00eancia apenas para facilitar a compreens\u00e3o. Tema Aplicativo de gerenciamento de eventos sociais. Problema A dificuldade que as pessoas enfrentam para se encontrarem fisicamente (amigos, familiares etc). Pessoas n\u00e3o se veem com a frequ\u00eancia desejada por causa de dificuldades como a concilia\u00e7\u00e3o de agendas, dificuldades financeiras, entre outros fatores. Hip\u00f3tese Uma ferramenta que ajude a cruzar e combinar a disponibilidade de agenda das pessoas e ajude a fazer um controle financeiro dos custos de um evento, contribuir\u00e1 para que far\u00e1 com que as pessoas se encontrem fisicamente com mais frequ\u00eancia. Objetivo Geral Facilitar as condi\u00e7\u00f5es para que as pessoas se encontrem fisicamente com mais frequ\u00eancia. Objetivos Espec\u00edficos Colaborar para que as pessoas tenham informa\u00e7\u00f5es sobre o que funcionou no hist\u00f3rico de eventos, para poderem fazer a manuten\u00e7\u00e3o das condi\u00e7\u00f5es que favoreceram a realiza\u00e7\u00e3o dos encontros. Objeto Grupos sociais de diferentes tipos (grupos de amigos, fam\u00edlia, colegas de trabalho, banda etc). Justificativa As pessoas sempre dizem que est\u00e3o sem tempo (ou dinheiro) para sair e se verem. Gest\u00e3o do Projeto Canvas de Vis\u00e3o Esta t\u00e9cnica teve a finalidade de ajudar a identificar as necessidades b\u00e1sicas do projeto. Os principais pontos investigados e listados neste canva eram: \u201cdores\u201d, objetivos, benef\u00edcios, produtos que seriam entregues, principais itens do backlog, defini\u00e7\u00f5es sobre quem \u00e9 o usu\u00e1rio, outras partes envolvidas do processo, as quest\u00f5es e limita\u00e7\u00f5es t\u00e9cnicas e as caracter\u00edsticas da interface gr\u00e1fica do projeto. A an\u00e1lise mais aprofundada do teste est\u00e1 presente no Memorial Descritivo. Business Model Canvas O Quadro de Modelo de Neg\u00f3cios (Business Model Canvas) \u2028\u00e9 um mapa dos principais itens que constituem a estrutura de \u2028um neg\u00f3cio. Pode ser tamb\u00e9m uma receita de estrat\u00e9gia, cujos quadrantes devem estar em constante revis\u00e3o ao longo do \u2028tempo, para saber se cada um est\u00e1 sendo bem atendido, ou se \u00e9 necess\u00e1rio fazer altera\u00e7\u00e3o em algum deles para se conseguir um melhor resultado. O mapa \u00e9 um resumo dos pontos chave de um plano de neg\u00f3cio, mas n\u00e3o chega a ser um plano de neg\u00f3cio em \u2028si, pois \u00e9 uma ferramenta menos formal, podendo at\u00e9 ser utilizada no dia a dia. Project Model Canvas O Project Model Canvas tem por objetivo permitir a cocria\u00e7\u00e3o do plano de projeto com o engajamento e participa\u00e7\u00e3o das principais partes interessadas. A metodologia auxilia na cria\u00e7\u00e3o de um planejamento macro do projeto, onde o resultado auxiliar\u00e1 o P. O. (Product Owner ou gerente de projetos) e sua equipe a detalh\u00e1-lo melhor. O template do Project Model Canvas \u00e9 dividido em 5 blocos que respondem a cinco perguntas base: \u201cPor qu\u00ea?\u201d, \u201cO que?\u201d, \u201cQuem?\u201d, \u201cComo?\u201d e \u201cQuando e Quanto?\u201d. Etapa de pesquisa Grupo de Foco A t\u00e9cnica contou com a participa\u00e7\u00e3o de 5 pessoas, com idades \u2028entre 27 e 34 anos, e teve as seguintes perguntas como guia: Com que frequ\u00eancia voc\u00ea vai \u00e0s compras? Como voc\u00ea costuma se planejar na hora de fazer compras? Quantas pessoas moram na sua casa, incluindo voc\u00ea? Quanto tempo em m\u00e9dia voc\u00ea gasta durante as compras? Quais problemas voc\u00ea costuma enfrenta durante as compras? O que lhe ajudaria a melhorar sua experi\u00eancia de compras? Registro do grupo de foco Resultados e conclus\u00e3o O que p\u00f4de-se concluir desse grupo de foco \u00e9 que a maneira como as pessoas fazem compras hoje<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-25","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/tgsdesigner.com\/pt_br\/wp-json\/wp\/v2\/pages\/25","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tgsdesigner.com\/pt_br\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/tgsdesigner.com\/pt_br\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/tgsdesigner.com\/pt_br\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tgsdesigner.com\/pt_br\/wp-json\/wp\/v2\/comments?post=25"}],"version-history":[{"count":268,"href":"https:\/\/tgsdesigner.com\/pt_br\/wp-json\/wp\/v2\/pages\/25\/revisions"}],"predecessor-version":[{"id":2185,"href":"https:\/\/tgsdesigner.com\/pt_br\/wp-json\/wp\/v2\/pages\/25\/revisions\/2185"}],"wp:attachment":[{"href":"https:\/\/tgsdesigner.com\/pt_br\/wp-json\/wp\/v2\/media?parent=25"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}